Additional information
Augmented Reality One-Sheet Paper Craft Mailer
These one-sheet paper craft mailers featured the victims of the previously depicted villains and reinforced the user's investment in each storyline. After reading the short character background story and assembling the little creature, users were encouraged to interact with their new friends using augmented reality technology. Each day that they interact with the character, they discover new information about how to help them heal, how to prevent the abuse they suffered, and what's new in their world. This is a low environmental impact, low-budget solution that has a high impact on the user.
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